From Implementing Agreement within the IEC (International Energy Agency) - to being the authoritative voice on Ocean Energy
OES is an international, country-based organisation committed to facilitate and co-ordinate ocean energy research, development and demonstration through international co-operation and information exchange.
Born as Implementing Agreement within the International Energy Agency (IEA), OES has since undergone a massive change, resulting in a workprocess for a new communication strategy and identity. VOI Communication anchored the process to develop and implement and online communication strategy. A work that begun in 2012 and has since included:
- Brand Strategy & Graphical identity
- Name process, logo and taglines
- Brandmanual
- Stationery (business cards, paper/envelope, reports & PPT templates etc)
- From strategy to implementation
- Analysis of current situation
- Analysis of other players
- Specification of desired situation & measurerable goals
(specification requirements, plan for implementation)
- Action plans for targeted communication & channels
- OES website
- In-depth articles on specific technologies/challenges
- News and events (incl. agents and newsletter)
- Publication library with 1000s of scientific documents
- Presentation of activities within each member country
- Educational materials within Wave, Tidal, Current, Salinity and Thermal energy
- Online Annual Reports
Allows users to browse through, search in and share all available information.
- Extranet
Being constituted by 20+ countries who only meet physically two times pr. year, requires good online tools in order to facilitate internal communication and
decision-making.
- Maintenance and optimisation
- Ongoing changes & developments
- SEO (Search Engine Optimisation)
- Hosting, backup, security (mail & www)
- Statistic reports.
